Websynn Internet and Tech Blog

24Mar/116

SiteJabber Reviews – Why you can’t trust SiteJabber

And it's not just SiteJabber, but that site seems especially hit with bogus reviews. The problem with review sites like SiteJabber is that they allow anyone to post reviews, and there is no check as to who the person is. You get a lot of negative reviews posted by competitors, and then when a negative review comes in, you get the actual company contradicting the negative review with a positive review and you end up in a circle of fake reviews.

SiteJabber is bold to say their site helps to prevent fraud when their site is one of the biggest fraud mediums.

So beware people, review sites aren't what they are cracked up to be... they are there to make a profit, and as long as there are page views the false reviews will keep popping up.

Make educated decisions by looking at various sites and trying to pick out reviews that seem real, and are from members that have been there for a while. Yelp is a much better source for this, but Yelp doesn't review sites, they review businesses.

Until SiteJabber cleans up their act, I say stay away.

21Mar/110

Reputation Management – How to get rid of negative reviews online

Reputation management - the act of removing or pushing down negative reviews in search engines has been gaining a lot of traction lately. Rightfully so... with so many companies doing business online now, and so many people flocking to the internet for business, there has to be some negative or positive reviews out there.

However, here's the problem - most people who have something to say are typically negative. Those who are happy with you will generally leave with a smile and never be heard from again. However, if you piss someone off, their anger has them look for channels to release their frustration and the most popular channel is the same medium they did business with you in the first place - the internet.

People love to post negative reviews and the websites out there collecting these reviews are designed in a way to make them sound even more negative. So what can you do about this?

I've known several real estate agents who are thinking of not doing it anymore due to their name popping up with bogus negative reviews posted by their competitors in the same city! It's tough to overcome this.

You need to hire a good SEO company to do reputation management on your name or your business name. Typically what they do is to create positive content about you that pushes the negative content down when someone does a search for you.

For example, let's say you do e-Commerce. You might have some bad reviews that show up in Google, so you create info about yourself such as an account on CrunchBase, coupon sites (submit coupons to them), Flickr, YouTube, AboutUs.Org and similar other sites. These sites put your name in the title of your page, so they usually rank well. Don't forget to link to all of these so they get indexed.

Another thing you can do is lets say your company name is Blue Widget Real Estate. And you have negative reviews out there when someone searches for Blue Widget Real Estate Reviews. What you should do is to create a blog, and use the word "reviews" in a positive light, such as:

Blue Widget Real Estate Reviews the new Google
Read all Blue Widget Real Estate Reviews

Create this kind of content on as many sites as possible. Use your imagination for what combination of words you can use. A tough one is Scam. You can do:

Read how Blue Widget Real Estate Fights Scam
Blue Widget Real Estate Fights Back on Scam Emails

You get the idea. If you have any phrases that worked for you in Reputation Management, post them here!